Become More "Linked"

Linked In is probably the most comprehensive social networking site for professionals. Free of the public photos that could present embaressing circumstances on sites such as Facebook, Linked In brings a professionalism to social media that is despretely needed.

I recently read an article on Mashable that listed some efficent ways to stay connected on Linked In and utilize the site to its fullest potential. I'm sure most of us feel we could always network better, but don't have the time or may be overwhelmed with the surge of new social media tactics. The truth is, we can always become better at networking, no matter what the technology. It should not be something we run from, but instead, learn more about.

Sharlyn Lauby, President of Internal Talent Management, gives some great advice on creating a Linked In profile that gives the job seekers an advantage over someone who ignores the networking possibilities of the Internet. Linked In is not just another social media site; it's a potential market.

For example, utilizing the status update lets other people know what you are potentially involved in, outside of what the resume explains. If someone has 20-50+ connections, we can guess they probably check their Linked-In profile about once a week. If someone has less than 19 connections, we can probably guess they haven't passed the network of friends and family. These connections will say a lot about how agressive and interested someone is in building their network.

Lauby also speaks about the importance of content on a Linked In profile. Providing a simple online version of your resume is something anyone can do. Go above and beyond what is typical and post portfolio items, links to your blog, or other initiatives you may be involved in. Something this simple could make your profile stand out among your collegues or in a search on your profile. You never know how a connection may help you in the future.

Read Lauby's full article here.